Façade lighting solutions shape a building’s architecture and accentuate details in multifaceted manner by directing light very precisely. An intelligent, resource-saving combination of façade lighting meets functional and aesthetic requirements, creates new urban spaces and lends a unique quality to architecture at night. Illuminated architecture shapes a townscape and gives it a personality.

There are two aspects to façade lighting. It enhances the cultural value and attractiveness of a project, but it consumes energy and tends to produce unnecessary night time brightness. Intelligent lighting solutions are needed in order to reconcile these conflicting effects.  Architectural façade lighting can be Emotional and Communicative, where emotional lighting transforms the architecture utilizing light patterns whereas Communicative lighting solutions convey the information that goes beyond the mere appearance of the façade, which is achieved nowadays with LED Pixel driven luminaires.